There's a new phone icon incoming. Can you tell what it is?

In this video, the only footage we currently have from EA Play, you can briefly see this on the phone menu



as opposed to my game's phone menu, which looks like this



There's an additional icon there.

Now, unless that icon is from a pack I don't have (though - did the demo games have all the packs installed? You'd think they'd just be showing off the new game) then it's new.

And I cannot discern it for the life of me.

You can see it for yourself at around 7:13 in the video if you'd like. Any takers? Make your wildest guess!